Tips for Marketing Gift Cards

In today’s world, simply offering gift cards is not enough. You need to spread the word and make sure your customers know they’re available. Here are several ways you can do this.

About Author

John Shipley

John Shipley

John has 25+ years of operations, product management, and vendor relations experience in the payments industry, including leadership roles at Comdata, National Processing Company and Bank of America Merchant Services.

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