Tips for Marketing Gift Cards
In today’s world, simply offering gift cards is not enough. You need to spread the word and make sure your customers know they’re available. Here are several ways you can do this.
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Supporting your ability to securely accept payments anytime, anywhere is one of our top priorities. That’s why we created this collection of resources so you can have fast access to ways to keep your customers safe, get ideas on how to adjust your payments strategy to keep revenue flowing and learn new ways to market your business.
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Inject Cash Flow into Your Business with Gift Cards
As a growing number of businesses struggle to stay afloat in the wake of the COVID-19 crisis, consumers everywhere are looking for ways to support their favorite small businesses. From retail stores to restaurants, gift cards are one of the best ways to quickly inject cash flow into your business. They’re also one of the top ways to drive loyalty.
How to Continue Accepting Payments During the COVID-19 Crisis
The Coronavirus (COVID-19) pandemic is changing the face of commerce as we know it – at least for the foreseeable future. Businesses and consumers are having to rethink how they go about what used to be normal daily activities, such as enjoying a night out at their favorite restaurant or bar.
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Card Brands Delay Spring Pricing Changes
Because of the COVID-19 crisis, Visa and American Express have announced delays to their pricing changes originally scheduled for April.
Visa announced they are delaying changes to their interchange programs and fees until July 2020.
American Express announced they are delaying their Assessment and Inbound Fee changes until October 2020.
As we receive updates from the other associations, we will pass them along. We will also share more information about all changes as we get closer to the new rollout dates.
Federal Income Tax Filing & Payment Extension
The IRS has extended the federal tax return filing deadline for individuals and businesses to July 15, 2020. Estimated tax payments that were originally due on April 15th are now due on July 15th.
Check with your state tax agency to find out if your business has more time to file or more time to pay state and local taxes this year as a result of the coronavirus.
Rapid Finance Relief Financing Assistance
Rapid Finance has outlined ways to take advantage of small business relief programs and the CARES act.
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Helpful Resources for Merchants
Rapid Finance Small Business Relief
Rapid Finance has outlined some government relief financing options with the CARES act.
Facebook Small Business Grants Program
Facebook is offering $100M in cash grants and ad credits for up to 30,000 eligible small businesses in over 30 countries.
State & Local Government Assistance
Learn about resources available at the state and local level. Visit the National Governors Association website for easy access to your state website.
Electronic Transaction Association Guides
Learn how to use payment technology, shop securely online and more.
U.S. Chamber of Commerce
The U.S. Chamber has created numerous free resources to help small business owners combat Coronavirus, including guides, tips and a communications toolkit.
SBA Disaster Loan Assistance
The SBA’s Economic Injury Disaster Loan Program provides targeted, low-interest loans up to $2 million to small businesses and non-profits that have been severely impacted by COVID-19.
U.S. Small Business Administration
Check out the SBA’s tips and resources for small businesses.
Centers for Disease Control and Prevention
Learn what the nation’s health protection agency is doing about Coronavirus.