Clearent Connects: Gift Cards and Loyalty with Factor4 CEO Dan Battista

We sit down with Dan Battista, CEO of Factor4, to explore the ways that gift cards can help small businesses increase loyalty with their best patrons, attract new customers, and increase cash flow.

About Author

Phil Ricci

Phil Ricci

Phil has been working in the financial services and payments industry for many years and has held a variety of roles throughout his career prior to joining Clearent. Originally brought on as the Vice President of the Mid Atlantic Region, he currently serves as the Vice President of Sales Operations. Phil resides in Farmington, New York with his wife and three children.

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